By now you will probably have heard through friends,
technology or perhaps just overheard in the wind; "Flora’s Rage" is about
charity. Of course the show will be wonderful: there will be drinks, a catwalk
show, live music and hand-made clothes - but this is not it. If you cannot take
home an item of clothing or accessory (that annoying person who already has
lots of wonderful clothes out-bid you!) make sure you take away the message
that is at the core of the campaign.
Lets improve the conditions of workers in the East, of
whom we ignorantly ignore in the West.
So how do we intend to
do this?
We have formed an alliance
with Schone Kleren Campagne, which
will receive 100% of the money we raise from the fun you have.
Why this charity? Will
my money actually and actively
make a difference?
Yes. We are working with
the branch specifically based in the Netherlands, which was founded in 1989. It
has created an internal network which links 250 trade unions with
organisations, the producers and the consumers. This means Schone
Kleren Campagne has direct contact, and
therefore firm foundations for strategies and requirements can be met.
And who do they intend
to help?
The campaign focuses on
mobilizing workers in sweatshops, especially women. This is because women form 85% of workers
as they have weaker terms of employment then men.
How do they intend to
improve conditions?
Schone Kleren Campagne
has a four-point strategy:
1.
Inform the Dutch public
through events such as "Flora’s Rage".
2.
Approach clothing
companies and encourage them to take responsibility for their workers overseas.
3.
Support the roots-level
workers by encouraging them to fight for their own justice.
4.
Put pressure on
governments to enforce legislation.
For more information,
please attend “Flora’s Rage” on Friday May 9th at University College
Utrecht. A guest speaker from the charity will give a talk and afterwards
answer any of your questions. Alternatively, follow this link to their website: http://www.schonekleren.nl
Everyone at Fair Design Co looks forward to seeing you
there.